OUR HISTORY

Dutch Flower Group’s rich history

2021

portretten Jan van Dam

Jan van Dam CEO Dutch Flower Group

2020

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Founding father FloriWorld

A flowers and plants experience centre for consumers.

2020

DPG november 2020

Establishment of Dutch Plant Group

Comprising Waterdrinker, Hamiplant and OZ Planten.

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2019

Dutch Flower Group celebrates its 20th anniversary

2019

PAG.6+7_NBCC

Winner of the NBCC Stronger Together Award

An award which recognised DFG’s transparent and enduring cooperation with UK retailers, together with our support preparing them for Brexit and being a “frontrunner for sustainability”.

2018

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Winner of the Family Businesses Award 2018

2016

Awarded Enterprise of the Year (North Holland)

2016

Nationale Ondernemer van het jaar 2016

Winner National Enterprise of the Year Award

This prize was awarded to DFG for its business family’s “unique entrepreneurship and rapid growth since 1999”.

2016

WHC020

Founding father of World Horti Center

Where horticultural education connects with the business community.

2016

Ranked number 1 in the Hillenraad 100

2015

Awarded Enterprise of the Year (Aalsmeer)

2015

Ranked number 1 in the Hillenraad 100

2015

EoY Master uitreiking 2015 - DFG

Awarded EY Master Entrepeneur of the Year

The EY Entrepreneur of the Year Award is the most prestigious entrepreneurial award in the world. Marco van Zijverden was the recipient of this award, a big honour.

2013

PAG.6+7_Winnaar Hillenraad 2013

Ranked number 1 in the Hillenraad 500+

This is the overall category for companies with an annual turnover greater than €500 million or employing more than 1,000 people in the Netherlands.

2013

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Founding partner Floriculture Sustainability Initiative (FSI)

An international platform for improving sustainability in the floriculture sector.

2012

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Ranked all-time number 1 in the Hillenraad 100

2011

onderneming van het jaar 2011

Entrepreneur of the Year – Aalsmeer

2011

PAG.6+7_Ride for the Roses 2015

Ride for the roses

In 2011, DFG became a sponsor of Ride for the Roses, the annual cycling event devoted to raising funds for the KWF Dutch Cancer Society. At the same time, DFG also started working together with Albert Heijn and Bloom to organise the special Ride for the Roses rose promotion, the week before the event.

2011

Strategic alliance with Mavuno Network

In April 2011, DFG entered into a strategic alliance with Mavuno Network. This resulted in stronger cooperation with Kenyan flower farm Oserian, while its marketing companies (including Bloom) and Airflo became incorporated under the DFG banner.

2010

DFG co-founder Art van Duijn receives royal recognition

2008

DFG NTO 2 2008

Winner of the Horticulture Industry Enterprise Prize (Tuinbouw Ondernemersprijs)

2007

Ranked number 1 in the Hillenraad 100 for the third successive year

2007

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New premises for OZ Export in Aalsmeer

OZ Export’s newly constructed premises in Aalsmeer opened by Dutch Prime Minister Jan Peter Balkenende.

2005

Ranked number 1 in the Hillenraad 100

The list of leading companies in the Dutch horticulture sector.

2003

DFG in Westland received a visit from Princess Máxima of the Netherlands

1999

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Founding of Dutch Flower Foundation

At the same time Dutch Flower Group was established, Dutch Flower Foundation was set up to make a social contribution by supporting the wellbeing of people in need, particularly children, both in the Netherlands and abroad.

1999

fusie DFG 1999

Foundation Dutch Flower Group

OZ Group from Aalsmeer and Van Duijn Group from Naaldwijk decide to merge, forming Dutch Flower Group (DFG). From the very start, DFG has been a unique family of specialised trading companies which, together, are able to supply the entire floriculture sector.

 

1969

Establishment of Van Duijn Groep

1959

Founding of OZ

Flower grower Arie Ofman and businessman Klaas van Zijverden decide to set up a flower and plant export company, OZ Export, which has been in business ever since.

Together we create a happier and greener world

Jan van Dam - CCO Dutch Flower Group

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turnover (2020)

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bouquets to consumers every week

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flowers to consumers every week

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plants to consumers every week

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export countries

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% sustainable sourcing

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countries with offices

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employees (FTE)

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countries sourcing