Corporate Social Responsibility

For a more sustainable floral supply chain

Since our foundation in 1999, we have been committed to helping establish a more sustainable floriculture supply chain. Corporate Social Responsibility (CSR) is an important core value for our family of companies.

Making the difference together, with IMPACT25

Through our sustainability strategy leading up to 2025 – IMPACT25 – we are striving for zero environmental impact while contributing positively to the lives of the people within the value chain, thereby making the world more sustainable.

This strategy focuses on 3 areas:

1. Improving transparency within our value chain
2. Enabling people to improve their livelihood
3. Reducing our environmental impact, for future generations

Read more about our IMPACT25 strategy in our brochure.

CSR pijlers

1. For a transparent floral chain

We believe we need to work collectively to make the floriculture sector more sustainable. Therefore, we commit to using our position as a frontrunner within the international florculture sector to raise awareness and increase transparency within our value chain.

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2. For the people in our value chain

We commit to supporting vulnerable groups in society and are working with people in a manner that creates an open culture, to enable sustainable employability.

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Dutch Flower Foundation

3. For our planet

In order to make the world a more sustainable place for future generations, we are committed to reducing the environmental impact of the activities within our floral chain. Focusing on our company processes and products: our value chain.

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Sustainable development goals

Dutch Flower Group has connected its CSR 2025 Strategy, IMPACT25, to the Sustainable Development Goals (SDGs) of the United Nations (UN). These 17 goals and 169 sub-targets are called “Agenda 2030” and were developed in 2015 by the UN. They collectively contribute to eliminating extreme poverty, reducing inequality and protecting our planet. Agenda 2030 has universal reach and obligates all countries, no matter their income and development status, to contribute towards making an effort with regard to sustainable development. All companies within Dutch Flower Group will make an impactful contribution to the following SDG’s, through the IMPACT25 strategy.

SDG's voor website

Our CSR partnerships

We can only achieve a more sustainable world by acting together. For this reason we have set up various initiatives, alongside our own CSR strategy, for addressing shared sustainability issues. DFG establishes, initiates and participates in various collective initiatives and partnerships within the floriculture sector, such as the Floriculture Sustainability Initiative (FSI) and International Responsible Business Conduct Agreement (IRBC). Together, we really make a difference.

We are also a global partner of Fairtrade®.


Dutch Flower Foundation

At the same time as our establishment in 1999, we set up Dutch Flower Foundation to support good causes in various places around the world where activities associated with our business are carried out. The aim is to improve the lives and well-being of people in need of help. Our foundation is financially supported by companies within the Dutch Flower Group family, supply chain partners and other stakeholders. Its board is comprised of employees of Dutch Flower Group companies.

Board members (L to R):

  • Martin Vingerling, treasurer
  • Iris de Waal, board member
  • Marcel Zandvliet, chair
  • Martin van Rijn, board member
  • Gerda Stokhof, secretary

More information?

Please contact us:


turnover (2023)


bouquets to consumers every week


flowers to consumers every week


plants to consumers every week


export countries


Reaching sustainable sourcing


countries with offices


employees (FTE)


countries sourcing